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Electric Citizen partnered with the Minnesota Legal Services Coalition to redesign the statewide legal services website, LawHelpMN.org. The new site is set to launched in January 2019 https://www.lawhelpmn.org . The platform serves a statewide network of legal service providers, while providing powerful new online tools to serve low-income Minnesotans in need of legal aid.
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Many of us have Google Analytics set up for our legal aid or legal content websites. And many of it are using it to see the basics -- visitors, page views, demographics and the like. But how do you start to get a more nuanced look at whether visitors are getting value from your site, what pages are working well, and-- the holy grail-- whether your site is "succeeding" at your goals?
Laura Quinn, a A2J research consultant currently full time at OhioLegalHelp.org, will be joined by Teri Ross from Illinois Legal Aid Online to talk about ways to tackle these issues.
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Part I | Part II (Q&A)
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Please RSVP at: https://attendee.gotowebinar.com/register/1547812603269806605
Presenters Names, Titles, and Company
Bryan Babcock - Information Technology, Volunteer Legal Services Project
John Banning - National Community Lead, TechBridge
Rick Rose - Sr. Salesforce Product Architect, TechBridge
What is social media?
In this day and age everyone is familiar with social media, platforms like Facebook, Twitter, and Linkedin have become all but ubiquitous. At its core social media is about leveling the playing field and valuing user created content above published content. Working with social media takes some getting used to but is worth the effort.
Why should I care about social media?
Addition Information
There is a lot of other great writing other there about the topic of social media, here are a few of the links we found more useful and interesting.
A Few Good Tools for Measuring and Monitoring Social Media http://www.idealware.org/print/2592
Have a Plan
Before you get started figure out what you are want to accomplish. Without doing this you have no way of measuring success and it’s harder to improve your presence. One goal might be to get at least one new client a month through social media, another might be to get 500 people to watch and educational video you created.
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