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Today we had our most popular webinar to date with over 150 people attending We moved quickly and covered a lot of ground. Including the opening and closing we are a hair under one tip per minute. There are too many tips to cover in this post, but you can watch the video above, look at the slides from the presentation, and read the notes (lightly edited) I used for my slides below.
If you do a lot of writing at work you might consider moving beyond Microsoft Word for your writing projects. People just using Microsoft Word for their writing will find that the program is good at finding obvious spelling errors, and not much else. Here at LSNTAP we have put together a handy list of software that will be helpful for writing and editing.
Google Docs
www.docs.google.com
Price: Free!
Moovly Animation Program
https://youtu.be/C-w_9T006ag
My immediate reaction to Moovly is that the signup process was extremely easy the user interface very simple. I like that - online animation programs tend to be overwhelming and Moovly feels much more friendly and familiar. The editor itself reminds me a lot of Final Cut Pro (albeit a much, much less complicated one.)
Remote testing
Remote testing allows you to conduct usability tests with the participants utilizing their own computers through online usability programs. Although these can be customized, overall the tests are between 15 and 30 minutes and contain 3-5 tasks per test. They can be moderated or unmoderated, depending on your needs and the platform.
The webinar is Language Access Strategies for Legal Aid Websites and will look at some of the topics surrounding removing language as a barrier to access online content. We will cover topics including maintaining multilingual content, where machine translation fits into the translation workflow, and how are people with limited English currently using online resources. We don’t have the solid takeaways like in the phishing webinar but there were a few interesting points we discussed.
What is social media?
In this day and age everyone is familiar with social media, platforms like Facebook, Twitter, and Linkedin have become all but ubiquitous. At its core social media is about leveling the playing field and valuing user created content above published content. Working with social media takes some getting used to but is worth the effort.
Why should I care about social media?
Addition Information
There is a lot of other great writing other there about the topic of social media, here are a few of the links we found more useful and interesting.
A Few Good Tools for Measuring and Monitoring Social Media http://www.idealware.org/print/2592
Have a Plan
Before you get started figure out what you are want to accomplish. Without doing this you have no way of measuring success and it’s harder to improve your presence. One goal might be to get at least one new client a month through social media, another might be to get 500 people to watch and educational video you created.
Collect data
3. Management Software / Analytics
Management Software/Analytics
When should I start collecting data
You should start right away. It’s isn’t terribly difficult to set up something basic that is completely free, if you do that up front and you can track your popularity as it rises.
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